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Why TV Advertising Is Key To Your 2025 Marketing Strategy

Ready to grow? Here’s how TV advertising can scale your business.

DTC Creator

Dec 16, 2024

Corporate gifting’s DTC boom + TikTok’s uncertain future 🎁📉

From Anecdote Candles to TikTok’s looming ban, here’s how brands are navigating big changes this holiday season.

DTC Creator

Dec 09, 2024

TikTok’s shopping clock + Venmo’s big e-comm move ⏳💸

TikTok Shop races against a ban, and Venmo’s targeting your cart—retail’s next shake-ups are here.

DTC Creator

Dec 02, 2024

DTC’s Amazon pivot, Black Friday wins & influencer ROI 📦

DTC brands bank on Prime, Black Friday smashes $74B, and influencer marketing rethinks success metrics.

DTC Creator

Nov 26, 2024

Secondhand gifts are cool now + indie brands' survival hacks

Preloved presents are trending, indie brands are ditching risky retailers, and returns are getting tougher.

DTC Creator

Nov 22, 2024

Pop-ups reinvented + rugby’s brand moment

Pop-ups evolve with smarter strategies, while rugby’s rise offers fresh opportunities for brands to stand out.

DTC Creator

Nov 15, 2024

Béis rebrands TSA bins, luxury food trends, and Threads ads

Béis turns TSA bins viral, food brands create luxury experiences, and Threads is launching ads in 2025.

DTC Creator

Nov 11, 2024

Forrester’s 2025 forecast and Studs’ food collabs

SEO boosts, TikTok’s staying power, and Studs' food partnerships driving growth.

DTC Creator

Nov 08, 2024

Retailers brace for round two of Trump tariffs

With Trump back in office, brands like Steve Madden rush to reduce reliance on China amid looming tariffs

DTC Creator

Nov 04, 2024

Brands brace for election chaos & TikTok's livestream push

Brands adjust ads as TikTok pushes livestream shopping, but big brands hesitate.

DTC Creator

Oct 28, 2024

Brands pivot to OOH ads & chaos packaging trends

With digital costs rising, brands like Naadam embrace out-of-home ads, while creative packaging turns heads on shelves. Here’s how brands are adapting this holiday season.

DTC Creator

Oct 23, 2024

FTC’s new rules, Hims & Hers tackles obesity, & Halo Top’s cautionary tale

Stricter rules on subscriptions, a bold health campaign, and how Halo Top’s rise and fall shows the risks of riding trends too long. Here’s what you need to know.

DTC Creator

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