Hey there, friends! 👋

Wow, did the weekend zoom by or what? And here we are, back together, navigating through a sea of endless news that seems to grow by the minute. Fear not, for we've got you covered with today’s edition of DTC Creator – your quick, digestible guide to all things noteworthy.

Drumroll, please... Let’s jump right in!

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• Blue Wire raises funding: Sports podcast company Blue Wire has raised funding from Decathlon Capital for building proprietary technology. Blue Wire raised $218K from 80 investors in a community fundraising round last year. (Link)

• WAMU to shut down news site DCist: Washington’s National Public Radio (NPR) affiliate WAMU is readying to lay off 15 staffers and shut down local news site DCist. The strategic move will help WAMU concentrate more on its core radio products. (Link) 

• Discovery’s Q4 results show a decline: Warner Bros. Discovery Inc. shares have seen the highest decline since 2022 when the stocks began trading. The bottom comes after its Q4 reports showed revenue and profits that fell short of Wall Street expectations. (Link)

• Krista Berger is Barbie’s new VP: Mattle announced that Krista Berger was promoted as the new senior vice president of Barbie and head of dolls. Earlier, Berger was vice president of American Girl marketing, partnerships, content development, and sales. (Link)

• Victoria's Secret collaborates with Frankies Bikinis: Victoria’s Secret has launched a collaborative label, Pink with Frankies Bikinis. The collection will feature multiple exclusive product drops on Victoria’s Secret Pink stores and online. (Link)

• No Dior Show in Hong Kong this year: Dior has shelved its Hong Kong menswear runaway show slated for March 23. The show has been postponed indefinitely. Dior didn’t give any specific reason. The move sparked frustration in local authorities. (Link) 

• Matter of Fact lays off staff: Premium skincare brand Matter of Fact laid off its remaining staff after going through two small layoffs in 2023. The brand’s sales failed to meet expectations. The band had also tried to raise funding last year. (Link) 

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🔥🔥You cannot miss these snaps:

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• Vice Media is signing off?

• Lanvin Group’s annual revenue falls flat

P.S. Did you watch the new ads from Dr Pepper, Axe, and Coca-Cola this week? Spice-Ice, baby!

See you on Friday. Until then, take care! ❣️